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FLORAL AWAKENING | Byredo INFLORESCENCE Impression | Floral Perfume

For Women | RRP $300/50ml

Regular price $24.95 AUD
Regular price Sale price $24.95 AUD
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What does Byredo INFLORESCENCE smell like?

Byredo INFLORESCENCE is a luminous floral fragrance that captures the crisp, dewy essence of white blossoms at their peak bloom.

FLORAL AWAKENING is our impression of Byredo INFLORESCENCE, opening with pink freesia and rose before revealing a heart of lily-of-the-valley and magnolia, finishing with fresh jasmine. This Australian-owned perfumery creates vegan, cruelty-free interpretations that honour the photorealistic spring garden character of the original. Like a hyper-realised floral study captured in stark white light, this fragrance celebrates nature's perennial rebirth without heavy musks or woods. Explore the tabs below for the full scent breakdown, wear guide, and fragrance comparisons.

Fragrance Details

Core Fragrance Details

  • purelyBlack Name: FLORAL AWAKENING
  • Inspired By: INFLORESCENCE by Byredo
  • Olfactory Family: Floral / Floral Citrus
  • Format Available: Roll-On 10ml, Spray 2ml, Spray 10ml

What is the scent profile of FLORAL AWAKENING?

The opening bursts with rich, intoxicating rose petals and honeyed pink freesia before a cool spring wave of citrusy-green lily of the valley and creamy magnolia floods the heart. Magnolia's slightly woody, creamy quality contrasts beautifully against the almost metallic nature of muguet, softening its edgier facets into smooth, fresh spring air. The base reveals an incredibly soft and heady jasmine that makes FLORAL AWAKENING truly special — it emerges after about two hours like an end in itself. Created by Byredo founder Ben Gorham in 2013 to celebrate the awakening of nature and spring's beginning, the fragrance focuses on a wild garden, transferring the strength and beauty of flowers at their dramatic peak of blooming. Gorham worked with world-renowned perfumer Jérôme Epinette to craft this hyper-realised floral study. Unlike traditional white florals weighted with vanilla or patchouli, this fragrance lets the blossoms bloom unencumbered, evoking the moment you snap a green stem and inhale its dewy, photorealistic clarity.

Longevity & Projection

  • Longevity: Solid 6 hours for a clean, floral-fresh scent. Roll-on format delivers 6+ hours of wear, exceptional for pure white florals.
  • Projection: Moderate but noticeable sillage — stays crisp as it dries down. Close to skin, with whiffs for 4–6 hours.
  • Best Season: Spring and summer — perfect for hot, sunny days.
  • Best Occasion: Spring outings, weddings, daytime events.

Fragrance Profile & Comparison

What Makes Byredo INFLORESCENCE a Unique Floral Fragrance?

Byredo INFLORESCENCE is radically pure — unlike most floral offerings, there are no musk or wood base notes, delivering endless florals from opening to dry-down. Perfumer Jérôme Epinette created what wears like a hyper-realised floral study captured in stark white light, eschewing the heavy vanillas and patchoulis that typically anchor modern perfumery. Epinette described his creation as "the interpretation of a muguet, greener, fresher and more stylised than the real one," celebrating the French tradition of wearing lily of the valley on May 1st to herald spring's arrival.

What Are the Scent Notes in Byredo INFLORESCENCE?

  • Top Notes: Pink Freesia and Rose
  • Middle Notes: Lily-of-the-Valley and Magnolia
  • Base Notes: Jasmine

Fragrance Family: Floral / Floral Citrus

What Is the Scent Journey of Byredo INFLORESCENCE?

The composition opens with rich, intoxicating rose petals combined with honeyed pink freesia. This freesia crests like a 20-foot wave — intense, no-prisoners floral projection in the first 30 minutes. The heart reveals the creamy, woody quality of magnolia against the almost metallic nature of muguet (lily of the valley), creating an excellent study in contrasts. After about two hours, an incredibly soft and heady jasmine emerges, as if the spring flowers begrudgingly give way to the flower of summer. A silky woodsy musk anchors the fragrance to skin, concluding with a luminous floral dry-down. Created by perfumer Jérôme Epinette for Byredo in 2013, this fragrance remains one of the house's most photorealistic compositions.

For a complete breakdown of the Byredo INFLORESCENCE fragrance notes and scent guide, explore our dedicated profile page.

How Does FLORAL AWAKENING Compare to Byredo INFLORESCENCE?

FLORAL AWAKENING captures the aromatic DNA of Byredo INFLORESCENCE with remarkable fidelity — the same dewy lily of the valley heart, honeyed freesia opening, and fresh jasmine base. Our impression honours the photorealistic spring garden character that makes the original so distinctive. We replicate the citrusy-green freshness and the absence of heavy base notes, allowing the white florals to shine without interruption. The Fractionated Coconut Oil roll-on format anchors the delicate florals to skin with extended longevity.

Who Is Byredo INFLORESCENCE For?

Byredo INFLORESCENCE is for any person who genuinely loves flowers — not vague floral perfumey chemicals, but photorealistic blossoms that let the flowers be the star of the show. It appeals to those who want to embody the florist at a cute little shop — a lovely, light white floral with a creamy dry-down. This is a fragrance for spring enthusiasts seeking crisp, modern elegance without heaviness, and for anyone drawn to the nostalgic beauty of lily of the valley in full bloom.

What Fragrances Is Byredo INFLORESCENCE Frequently Compared To?

Byredo INFLORESCENCE is frequently compared to Jo Malone Orange Blossom, sharing 80% similarity in citrus and orange notes with added greenness. Reviewers also describe it as "essentially a very 21st century Diorissimo," the legendary Dior lily of the valley fragrance. Within the purelyBlack collection, complement it with JASMINE ROUGE for deeper jasmine richness, or IVORY MUSK for creamy white floral musk.

How to Wear & You May Also Love

How to Wear FLORAL AWAKENING

  • Pulse Points: Apply the roll-on to inner wrists, behind the ears, the base of the throat, and the inside of elbows. These warm spots activate and project the fragrance throughout the day.
  • Layering Tip: Layer FLORAL AWAKENING with IVORY MUSK for an elevated white floral composition, or pair with JASMINE ROUGE to amplify the jasmine base into a richer, amber-floral finish.
  • Seasonal Wear: Perfect for spring and summer — hot, sunny days when fresh white florals truly shine. This is an ideal warm-weather scent without any muskiness or woodiness.
  • Longevity Tip: Apply to moisturised skin for maximum longevity. The Fractionated Coconut Oil base adheres to hydrated skin significantly better than dry skin.
  • Customise Your Scent: Add 1–2 drops of a purelyBlack essential oil to personalise the fragrance. Try geranium essential oil to enhance the green, dewy opening, or jasmine absolute to intensify the heady base.

Curious how it compares to the original? Read our Byredo INFLORESCENCE dupe review Australia.

You May Also Love

  • JASMINE ROUGE — our Tom Ford Jasmin Rouge impression for jasmine lovers seeking richer amber warmth
  • IVORY MUSK — Tom Ford White Suede alternative with creamy white floral musk character
  • CLARTE FLORALE — Hermès Jour d'Hermès dupe for radiant gardenia lovers
  • DARK ROSE 31 — our Le Labo Rose 31 impression for those seeking rose with woody contrast

Quality, Format & Brand

Our Perfumery Philosophy

purelyBlack creates high-quality impressions of designer and niche fragrances, formulated at Eau de Parfum concentration with a 20–30% perfume oil ratio. We are an Australian-owned perfumery committed to 100% vegan, cruelty-free formulations that deliver exceptional longevity and character.

Choose Your Format

  • Roll-On (Long-Lasting Anchor): Suspended in 100% alcohol-free Fractionated Coconut Oil. Apply 2–3 swipes directly to pulse points — behind the ears, temples, or wrists — to anchor the fragrance to your body heat. Shake well before use.
  • Spray (High Projection): Formulated with a natural alcohol base (produced via sugar fermentation). Designed for use on both skin and clothing for broader projection.

Quality & Purity

  • 100% Vegan & Cruelty-Free: No animal-derived ingredients. Never tested on animals.
  • Australian Owned: Proudly Australian-owned and operated perfumery.
  • EDP Concentration: Formulated at 20–30% perfume oil ratio for Eau de Parfum longevity.
  • Alcohol-Free Roll-On Base: Fractionated Coconut Oil ensures long-lasting skin adhesion.

Brand Disclaimer

  • purelyBlack creates high-quality impressions and alternatives to designer and niche fragrances. purelyBlack is an independent Australian entity with no affiliation, association, or connection to the original brand, its manufacturers, or its products. All trademarks are the property of their respective owners. We operate in strict compliance with comparative advertising policies.

Free Shipping & Returns

  • Free shipping Australia wide. Return within 30 days for a full refund or replacement — no questions asked.
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  • How similar do your botanical impressions actually smell to the designer originals?


    Our fragrances are engineered to be a 95–98% match to their designer inspirations. We use advanced Gas Chromatography-Mass Spectrometry (GC-MS) technology to analyze the molecular structure of the original perfume oils. While a trained nose might detect a subtle difference in the opening, the dry-down is virtually indistinguishable.

  • Will people be able to tell I am wearing an alternative?


    It is highly unlikely. The sillage and projection of our artisanal homages are designed to mirror the luxury versions perfectly. Unless someone is a professional perfumer analyzing the scent side-by-side, no one will know the difference.

  • Why are your perfumes so affordable if the quality is the same?


    When you buy a luxury brand, up to 80% of what you pay goes toward celebrity endorsements and marketing. We eliminate this 'Brand Tax.' We use the same high-quality ingredients but package them in minimalist bottles. You pay for the scent, not the logo.

  • Do your botanical impressions last as long as the real thing?


    Yes, and often longer. Many designer fragrances are sold as Eau de Toilette. We formulate our oil-based expressions as Eau de Parfum (EDP) or Extrait de Parfum, containing a higher concentration of fragrance oil (20–30%), ensuring the scent lasts for 6+ hours.